Features
Partner relationship management features that find, recruit and track
Partnerships runs the whole partner lifecycle in one place. The BD agent discovers ideal partner companies ranked by a transparent fit score with reasons, drafts the outreach you approve, onboards the partners you sign, and tracks the referral and co-sell revenue they drive. Flat pricing, no marketplace tax, and you own your partner list.
Fit-scored discovery · outreach you approve · revenue tracking
Describe your product, find your partners
Partnerships surfaces the companies who should resell, refer, and integrate with you, ranked by a transparent fit score, then drafts the outreach for you to approve.
Ideal partners for
ranked by fitDrafted outreach · Drafted outreach
WritingClick a match to draft a first-touch message in your voice.
A human approves every outreach before it sends. Nothing goes out automatically.
Partner pipeline
One co-sell overlap surfaced from account mapping. Referral and co-sell revenue tracked per partner.
Live, interactive · ranked by transparent fit
Ranked by transparent fit · you approve every outreach · no marketplace tax · you own your partner list
No marketplace tax on partner revenue
You own and can export your list
What Partnerships does
Everything you need to build a partner program
Not a portal bolted onto a spreadsheet, and not a marketplace that owns your relationships. One place that discovers partners by fit, drafts the outreach you approve, and tracks the revenue they drive.
AI partner discovery by fit
Describe your product and the BD agent surfaces resellers, affiliates, integration and co-marketing partners that reach your buyers. Each match arrives with a transparent fit score and the reasons behind it, so you know why before you reach out.
Drafted outreach you approve
For every match, the agent drafts a tailored first message based on why the partner fits. You read, edit and approve before anything sends. Nothing goes out automatically, so outreach stays personal and on brand at any scale.
Onboarding and pipeline
Move partners from sourced to signed and give each one a guided onboarding path with steps, enablement and assets. Track every candidate through one pipeline, so activation does not stall in your inbox.
Referral and co-sell tracking
Track referrals from first click through conversion to closed revenue and the reward owed, and roll up co-sourced and co-influenced revenue in real time. Partners trust the numbers, and you always know what each partnership is worth.
Account mapping
See where you and a partner share accounts and prospects, and find new partners whose accounts overlap yours. Turn overlap into approved co-sell outreach instead of leaving it in a spreadsheet.
Deal registration
Give partners a clean way to register deals and see status, so they trust their pipeline is protected. One clear view of registered opportunities reduces conflict and ties each deal back to the revenue it produces.
The wedge
Flat pricing, your stack, your list
The things that separate Partnerships from a marketplace: you keep the margin, you keep your CRM, and you keep your partners.
No marketplace tax
Pricing is a flat monthly SaaS fee, never a percentage of partner revenue. You keep every dollar your resellers, affiliates and referrers drive, so the program pays off as it scales instead of taxing your growth.
Works alongside your CRM
Partnerships sits next to the tools you already run. Partner deals and revenue stay connected to the rest of your go-to-market, so your team works from one picture instead of a portal off to the side.
You own your list
Your partner list and relationships are yours. Export them anytime. There is no marketplace standing between you and your partners, so the ecosystem you build belongs to your company, not a platform.
Discovery and trust
Built so you trust the matches and own the outreach
The features that move a partner program from a guess to a system are the ones that explain every match and keep a human in control of every send.
- Transparent fit scores. Every match shows a score and the reasons behind it, so you spend time on the partners most likely to produce.
- Public signals, not a personal-data database. Matches come from public company and program signals, not a database of personal information.
- A human approves every outreach. The agent drafts, a person decides. Nothing is ever sent without your approval.
- No guaranteed results. Partnerships gives your team a faster way to find and recruit partners. It does not promise a set number of partners or amount of revenue.
Reseller candidate
Fit 92A regional VAR already selling to mid-market ops teams in your category.
Why: overlapping buyers, complementary catalog, active partner program.
Built for partnership teams
Run the full lifecycle from one place
Because discovery, outreach, onboarding and revenue tracking all live together, partnership, channel and BD teams work from the same live picture instead of stitching tools together.
How it works
From a product description to ranked matches and approved outreach in three steps.
See the flowBuilt for your program
See how affiliate, channel, referral and co-marketing teams use Partnerships.
Browse use casesSecurity and trust
Encryption, least-privilege access, public-data sourcing, and you own your list.
See securityGive your team one place to find and grow partners.
AI partner discovery by fit, drafted outreach you approve, onboarding, and referral and co-sell revenue tracking. Flat pricing, no marketplace tax, and you own your partner list.
Fit-scored discovery · outreach you approve · referral and co-sell tracking · you own your list