Compare · Dub

Dub alternative and Dub.co competitors compared on what they cost at your payout volume

Dub started as a link management platform and added Dub Partners, an affiliate and referral program product, on top of the same attribution data. It publishes its prices: Business is $90 a month and covers up to $2,500 of partner payouts a month, Advanced is $300 and covers up to $15,000, and Enterprise is quoted on an annual contract. Annual billing takes 10% off.

The plan fee is not the whole bill. Dub also takes 5% of every payout funded by ACH, or 8% by card, and that fee grows with your program while the plan fee does not. At $10,000 of monthly payouts the bill is $800, of which $500 is the fee. That is usually when a team starts pricing alternatives, and it is the comparison this page does with numbers.

We build Partnerships, so read our row with that in mind. It is not a drop-in affiliate tracker, and for a SaaS company that only needs to pay the affiliates it already has, one of the trackers below is the right replacement. Where it fits is a program whose problem is finding the right partner companies in the first place.

or see the comparison ↓

Ranked by fit · outreach you approve · no marketplace tax

Partner Desk

You approve every sendYou approve before anything sends

Try

Describe your product, find your partners

Partnerships surfaces the companies who should resell, refer, and integrate with you, ranked by a transparent fit score, then drafts the outreach for you to approve.

You fit Partner

↑ pick a product and hit Find partners

Ideal partners for

ranked by fit

Drafted outreach · Drafted outreach

Writing

Click a match to draft a first-touch message in your voice.

Sent

A human approves every outreach before it sends. Nothing goes out automatically.

Partner pipeline

Co-sell revenue

One co-sell overlap surfaced from account mapping. Referral and co-sell revenue tracked per partner.

Interactive preview on sample data · ranked by transparent fit

Sample companies, shown to illustrate the loop · ranked by transparent fit · you approve every outreach · no marketplace tax · you own your partner list

Stay on Dub if you already run your branded links on it, bill through Stripe and pay partners in several countries, because its payouts and tax forms are worth part of the fee. Choose Rewardful or FirstPromoter if you want a revenue-metered tracker with no percentage. Choose Tolt if price is the deciding factor at a small size. Choose Partnerships if the partners you need are companies, such as agencies, integration partners and consultancies, and the job is finding and recruiting them on a flat published fee.

The short answer

What is the best Dub alternative?

For a SaaS company billing through Stripe, Rewardful and FirstPromoter are the closest swaps: both track affiliate revenue, start at $49 a month and take no percentage on their base plans, so at $2,500 of monthly payouts they cost $99 against Dub at $215. Tolt is the cheapest entry at $69. Stay on Dub if you need its built-in global payouts and 1099 handling. If your partners are companies rather than affiliates, a flat-fee platform that finds and ranks them is the better buy.

Pricing re-verified on each vendor's own pricing page

Dub at a glance

Dub published plans: Business $90/mo ($81 billed annually) with up to $2,500 of partner payouts a month. Advanced $300/mo ($270 billed annually) with up to $15,000. Enterprise custom, annual contract
Dub payout fee: Per its help center: 5% of payouts funded by ACH on Business and Advanced, 8% by card. Enterprise 3% and 6%. The program pays it, not the partner
Where the Dub bill doubles: Just past $2,500 of monthly payouts: $215 on Business at $2,500, $430 on Advanced at $2,600
FirstPromoter published plans: $49/mo up to $5,000 of affiliate revenue, $99 up to $15,000, $149 above that. No percentage published
Rewardful published plans: $49/mo up to $7,500 of referred revenue, $99 up to $15,000, Enterprise from $149. 0% transaction fee, optional Managed Payouts at 3% of payouts
Tolt published plans: Basic $69/mo up to $10,000 of affiliate revenue, Growth $99 up to $20,000, Pro $199 up to $50,000. 2% fee on automatic payouts
Partnerships pricing: $47, $119 and $269 a month, flat and published, with no fee on payouts

Side by side

Dub vs Partnerships, honestly

A fair look at what each does well. Both are capable tools. Here is where they differ.

What matters	Partnerships	Dub
Published pricing	Yes. $47, $119 and $269 a month, flat	Dub publishes Business and Advanced, Enterprise is custom. FirstPromoter, Rewardful and Tolt publish their main tiers
Fee on payouts	None	Dub 5% by ACH, 8% by card, 3% and 6% on Enterprise. Tolt 2% on automatic payouts. Rewardful 3% only if you use Managed Payouts
What the plan is metered on	Nothing. Flat fee	Dub: partner payouts. FirstPromoter, Rewardful and Tolt: affiliate revenue
Finds new partner companies	Yes. AI discovery ranks candidates by a transparent fit score with the reasons shown	Dub lists partner network access on Enterprise. The trackers do not find partners
Global payouts and US tax forms	Tracks partner revenue, you pay partners your way	Dub pays partners in many countries, collects W-9s and sends 1099-NEC forms, included in its fee
Best fit	Teams building a B2B partner program from a small base	Dub: Stripe-billed SaaS with international partners. Rewardful and FirstPromoter: SaaS affiliate programs on a budget

Comparison reflects general, publicly understood positioning. Capabilities change, so check each product for the latest.

Verified figures

Dub alternatives, side by side on published prices

Dub rows come from dub.co/pricing and its partner payouts help article, FirstPromoter from firstpromoter.com/pricing, Rewardful from rewardful.com/pricing and its help center, Tolt from tolt.com/pricing. Monthly billing and ACH funding are used throughout. Cost rows assume a 25% commission, so $2,500 of payouts means $10,000 of affiliate revenue.

	Dub	FirstPromoter	Rewardful	Tolt	Partnerships
What it is	Link management plus affiliate program	SaaS affiliate tracker	SaaS affiliate tracker for Stripe and Paddle	SaaS affiliate tracker	AI partner discovery plus program management
Entry plan with affiliates	Business: $90/mo	Starter: $49/mo	Starter: $49/mo	Basic: $69/mo	Starter: $47/mo
Plan is metered on	Partner payouts: $2,500, then $15,000	Affiliate revenue: $5,000, then $15,000	Referred revenue: $7,500, then $15,000	Affiliate revenue: $10,000, $20,000, $50,000	Flat, no meter
Percentage fee	5% of payouts by ACH, 8% by card	None published	0%. Managed Payouts 3% if used	2% on automatic payouts	None
Monthly cost at $2,500 payouts	$215	$99	$99	$69 with manual payouts	$47 to $269 flat
Monthly cost at $10,000 payouts	$800	$149	Quoted Enterprise tier	$399 with automatic payouts	$47 to $269 flat
Annual discount	10%	About two months free	Two months free	Not published	50% off, yearly is half the monthly price
Pays partners and files 1099s	Yes, in the fee	No fee published	Optional Managed Payouts	Automatic payouts on Growth and above	No
Finds B2B partner companies	No	No	No	No	Yes
Best fit	Stripe-billed SaaS with partners in many countries	SaaS programs that want a low flat tier	Early SaaS programs on Stripe or Paddle	Price-led SaaS programs	B2B programs short on good partner companies

Every percentage fee is charged in addition to the commission you pay partners. Dub Enterprise and the Rewardful 75k tier are quoted privately, so they are not priced in the cost rows. FirstPromoter lists $149 for affiliate revenue above $15,000.

Why teams pick Partnerships

AI prospecting and drafted outreach, with no marketplace tax

The number that decides your Dub bill

Dub's plan fee is fixed. The payout fee is not. On Business and Advanced you pay 5% of every payout funded by ACH, and 8% if you fund it by card, and the program pays it, not the partner. At $1,000 of monthly payouts that is $50 on top of $90. At $15,000 it is $750 on top of $300, two and a half times the subscription. The step between plans is the other trap. Business covers $2,500 of payouts a month. A program paying $2,500 costs $215, one paying $2,600 needs Advanced and costs $430. If your payouts sit between $2,500 and roughly $6,000 a month, you are paying the Advanced rate for a program Business nearly covered, and that band is where most alternatives are cheapest by the widest margin. Our Dub pricing breakdown on the blog shows the bill at five sizes.

Rewardful and FirstPromoter meter on revenue instead of payouts

Rewardful and FirstPromoter both start at $49 a month, take no percentage on their base plans and meter on affiliate revenue instead of payouts. That changes the math. At a 25% commission, $2,500 of payouts is $10,000 of revenue, which fits Rewardful Growth and FirstPromoter Business at $99 each, against $215 on Dub. The differences between the two are in the thresholds. FirstPromoter steps up at $5,000 and $15,000 of affiliate revenue and lists $149 above that. Rewardful steps at $7,500 and $15,000, then moves into Enterprise tiers from $149, and its help center counts every payment from every referred customer, renewals included. If your referred base is large and retained, model that before you switch. Neither pays partners in as many countries or files tax forms the way Dub does, so budget the time or the service you will use for that.

Tolt as the cheapest entry with a fee later

Tolt Basic is $69 a month for up to $10,000 of affiliate revenue with manual payouts, and it covers unlimited affiliates. For a small SaaS program that can pay partners in a single monthly batch, that is the lowest published bill in this comparison. The picture changes as you grow. Growth is $99 up to $20,000 and Pro $199 up to $50,000, and both add a 2% fee if you use automatic payouts. At $10,000 of payouts and $40,000 of revenue, Tolt Pro with automatic payouts costs $399, still half of Dub at the same size but no longer the obvious bargain. Every Tolt plan starts with a 14-day trial with no card required, so it is cheap to test your tracking before you move.

When no affiliate tracker is the answer

Dub and every tool above solve the same problem: attributing what affiliates send and paying them. That is the right problem when your partners are creators, newsletters and individual affiliates who each drive a stream of signups. It is the wrong problem when your partners are companies: an agency that resells your product, a platform you integrate with, a consultancy that refers three large accounts a year. Those programs do not need link tracking and payout rails first. They need a way to find the right partner companies, reach them, and track the revenue they bring. That is what Partnerships does. It researches the companies that sell into your market, ranks them by a fit score with the reasons shown, drafts outreach a person on your team approves, and tracks partner-sourced revenue, on a flat $47, $119 or $269 a month with no fee on payouts.

Good questions

Dub vs Partnerships, answered

For a SaaS company on Stripe, Rewardful and FirstPromoter are the closest alternatives: both start at $49 a month, take no percentage on their base plans and meter on affiliate revenue, so at $2,500 of payouts they cost $99 against $215 on Dub. Tolt is cheapest at small sizes. For a B2B partner program built on companies, a flat-fee platform such as Partnerships fits better.

Dub Business costs $90 a month, or $81 billed annually, and covers up to $2,500 of partner payouts a month. Advanced costs $300, or $270 billed annually, and covers up to $15,000. Enterprise is a custom annual contract. Every plan adds a payout fee: 5% by ACH or 8% by card on Business and Advanced, 3% and 6% on Enterprise.

Yes. Dub charges a percentage of every payout it processes, and the program pays it. The rate is 5% for ACH funding on Business and Advanced and 8% for card funding, dropping to 3% and 6% on Enterprise. At $10,000 of monthly payouts the ACH fee is $500, more than the $300 Advanced plan itself.

At most program sizes, yes. Rewardful charges $49 or $99 a month with a 0% transaction fee, metered on revenue from referred customers. At a 25% commission, $2,500 of payouts equals $10,000 of revenue, which is $99 on Rewardful Growth against $215 on Dub Business. Rewardful Managed Payouts adds 3% of payouts only if you choose to use it.

Usually. FirstPromoter charges $49, $99 or $149 a month by affiliate revenue with no published percentage, while Dub charges $90 or $300 plus 5% of payouts. At $10,000 of monthly payouts and a 25% commission, FirstPromoter lists $149 against $800 on Dub Advanced. Dub earns part of that gap back if you need its global payouts and 1099 filing.

For SaaS affiliate programs, Dub's main competitors are Rewardful, FirstPromoter, Tolt, PartnerStack and Tapfiliate. Among link management tools it is compared with Bitly, Rebrandly and Short.io. For larger programs that want a publisher network, brands also look at impact.com and Awin, which publish prices but charge on a different base.

Price the switch when your monthly payouts pass $2,500 and push you onto the $300 Advanced plan, or when the 5% payout fee exceeds your plan fee, which happens at $6,000 of payouts on Advanced. If you do not use Dub for links, international payouts or tax forms, a revenue-metered tracker will usually cost a third to half as much.

Yes. Dub is built for affiliates, creators and referral links. For a B2B or SaaS program whose partners are agencies, integration partners and consultancies, Partnerships finds and ranks partner companies by fit, drafts outreach for approval and tracks partner-sourced revenue on a flat $47 to $269 a month, with no fee on payouts.

More comparisons

See how Partnerships compares

vs PartnerStack

PartnerStack alternative

AI finds your partners and drafts outreach, with no marketplace tax.

vs Crossbeam

Crossbeam alternative

Account mapping plus discovery, outreach, onboarding, and tracking in one.

vs impact.com

impact.com alternative

AI prospecting and drafted outreach, fast to start, flat pricing.

vs Impartner

Impartner alternative

PRM lifecycle plus AI prospecting, fast to start, no marketplace tax.

vs Partnerize

Partnerize alternative

AI finds partners and drafts outreach you approve, on flat SaaS.

vs Allbound

Allbound alternative

Allbound is now Channelscaler. Here is how a lighter, AI-first option compares.

vs Kiflo

Kiflo alternative

A Kiflo alternative that finds the partners, and does not price per partner.

vs PartnerTap

PartnerTap alternative

A PartnerTap alternative that finds new partners, not just the overlap with the ones you have.

vs Channeltivity

Channeltivity alternative

A Channeltivity alternative that finds the partners and starts below four figures a month.

vs Introw

Introw alternative

An Introw alternative that finds the partners before it gives them a portal.

vs Partnero

Partnero alternative

A Partnero alternative that recruits the affiliates instead of waiting for them.

vs Everflow

Everflow alternative

An Everflow alternative with published pricing and no six-month lock-in.

vs Tolt

Tolt alternative

A Tolt alternative that recruits affiliates and does not cap your revenue.

vs Rewardful

Rewardful alternative

A Rewardful alternative that recruits the affiliates, not just tracks them.

vs FirstPromoter

FirstPromoter alternative

A FirstPromoter alternative that finds affiliates instead of waiting for them.

vs Magentrix

Magentrix alternative

A Magentrix alternative at a tenth of the price that also finds the partners.

vs ZINFI

ZINFI alternative

A ZINFI alternative that finds the partners, not just manages the ones you have.

vs Tapfiliate

Tapfiliate alternative

A Tapfiliate alternative that recruits the affiliates, not just tracks the ones you have.

vs Zift Solutions

Zift Solutions alternative

A Zift Solutions alternative that finds the partners, not just manages the channel you already run.

vs Affise

Affise alternative

An Affise alternative that finds the partners for you, on flat pricing instead of a performance-network price tag.

vs WorkSpan

WorkSpan alternative

Co-sell tracking and AI partner discovery on published flat pricing, without an enterprise alliance team.

vs Salesforce PRM

Salesforce PRM alternative

Flat pricing that does not climb every time you add a partner, plus AI that finds the partners.

vs Introw and Impartner

Introw vs Impartner

One is free to start and lives inside your CRM. The other is an enterprise suite sold module by module.

vs Impartner and ZINFI

Impartner vs ZINFI

One publishes a full 30-module price list you can read in a minute. The other publishes nothing at all.

vs Impartner and Channeltivity

Impartner vs Channeltivity

Twenty modules against one platform in three tiers. Neither one will show you a price.

vs PartnerStack and Impartner

PartnerStack vs Impartner

One supplies and pays partners. The other manages the ones you already signed. Neither shows a price.

vs Introw and PartnerStack

Introw vs PartnerStack

One publishes every feature limit and no price. The other publishes no limits and no price. Opposite kinds of opacity.

vs Allbound and Channeltivity

Allbound vs Channeltivity

One rebranded and started publishing a $50,000 floor. The other stopped publishing anything at all.

vs PartnerStack and Crossbeam

PartnerStack vs Crossbeam

One runs the partner program. The other tells you which accounts your partners already touch.

vs PartnerStack and impact.com

PartnerStack vs impact.com

Two demo-gated platforms built for two different markets, and the job neither one does.

vs PartnerStack and Rewardful

PartnerStack vs Rewardful

One publishes its prices and only works with Stripe. The other quotes you and runs every partner motion.

vs impact.com and Partnerize

impact.com vs Partnerize

One publishes a plan ladder plus 2.5% of sales. The other lets you refuse the percentage.

vs Partnero and Rewardful

Partnero vs Rewardful

Both entry plans cost $49. Only one of them has a ceiling written into it.

vs FirstPromoter and Tolt

FirstPromoter vs Tolt

Both meter you on affiliate revenue. Only one of them files your 1099s.

vs FirstPromoter and Dub

FirstPromoter vs Dub

One bills you on the revenue affiliates earn. The other bills you on the money you pay them, and takes 5% of it.

vs Reveal

Reveal

Reveal no longer exists as a product. It merged into Crossbeam, the platform was switched off, and the account mapping choice is now a different question.

vs FirstPromoter and TUNE

FirstPromoter vs TUNE

One meters the revenue your affiliates earn. The other meters conversions. The gap between them is roughly 30x.

vs FirstPromoter and Affonso

FirstPromoter vs Affonso

The rare pair that meters the identical unit, so the prices really are comparable. At all three matching price points, Affonso allows exactly twice the affiliate revenue.

vs FirstPromoter and Tapfiliate

FirstPromoter vs Tapfiliate

One meters dollars, the other meters clicks and conversions. They cross at a $10 average order, and Tapfiliate gets cheaper the moment affiliate revenue passes $5,000 a month.

vs FirstPromoter and LeadDyno

FirstPromoter vs LeadDyno

Both start at $49 a month. One caps the revenue you earn, the other caps how many affiliates you keep. The two meters cross at $100 per affiliate.

vs FirstPromoter and PartnerStack

FirstPromoter vs PartnerStack

One publishes every price on its website. The other will not quote you until you take a demo, and it has belonged to AppDirect since April 2026.

vs NetSuite PRM

NetSuite PRM

NetSuite PRM manages the partners already in your ERP. It does not find the ones you still need.

vs Everflow and impact.com

Everflow vs impact.com

One hides the price behind a six-month contract. The other publishes it and takes 2.5% of every partner sale.

vs Partnerize and Awin

Partnerize vs Awin

One publishes $49 a month and a 3.5% fee on every sale. The other publishes nothing and lets you choose a license fee or a percentage.

vs Awin and impact.com

Awin vs impact.com

Both take 2.5% of partner sales on their mid plans. So the real price gap is a flat monthly number, and it is bigger than it looks.

vs CJ Affiliate

CJ Affiliate

CJ publishes no advertiser price at all. Here is what the alternatives actually charge, and how to convert a CJ network share into a number you can compare.

vs Awin

Awin

Awin publishes its prices, which makes it easy to beat on paper and hard to beat in practice. Here is where each alternative actually comes out cheaper, and where it does not.

vs Refersion

Refersion

Refersion charges a monthly fee plus a share of every affiliate-driven sale. Here is the volume where that stops being cheap, and which alternatives come out ahead on published prices.

vs Post Affiliate Pro

Post Affiliate Pro

Post Affiliate Pro bills on tracking requests, and every click, sale and banner impression is one. Here is the traffic where that stops being cheap, and which alternatives come out ahead on published prices.

vs AffiliateWP

AffiliateWP

AffiliateWP is a WordPress plugin sold at half price for the first year and full price at every renewal. Here is what it costs from year two, where it stops working, and which alternatives come out ahead.

vs Social Snowball

Social Snowball

Social Snowball charges $249 a month plus 3% of affiliate revenue, or $899 flat on Blizzard, and runs only on Shopify. Here is what that costs at your volume and which alternatives come out ahead.

vs Tolt and Rewardful

Tolt vs Rewardful

Rewardful is cheaper to start and cheaper past $15,000. Tolt is cheaper in between, and it is the one that files your 1099s.

vs GoAffPro and Refersion

GoAffPro vs Refersion

GoAffPro charges a flat monthly fee and Refersion adds 2% to 3% of affiliate sales on top of its plan. Here is the bill at six program sizes and what Refersion gives you for the extra money.

vs GoAffPro and UpPromote

GoAffPro vs UpPromote

GoAffPro charges a flat fee and UpPromote adds 1% to 2% of referral sales. Here is the bill at six program sizes, the caps that force an UpPromote upgrade, and what the extra money buys.

vs UpPromote

UpPromote

UpPromote charges $29.99 to $199.99 a month plus 1% to 2% of referral sales and caps referral reviews on its lower plans. Here is when a flat fee, a flat top tier or a different kind of tool costs less.

See every use case

Find your partners with Partnerships

Describe your product, get partners ranked by fit, approve the outreach, and track the revenue they drive. Flat pricing, no marketplace tax, your relationships stay yours.

See pricing

Ranked by transparent fit · you approve every outreach · full lifecycle in one place · no marketplace tax