By capability · Partner relationship management

Partner relationship management software for the full lifecycle

Partner relationship management software usually starts after you already have partners. Partnerships starts earlier. The BD agent discovers the right reseller, affiliate, and integration partners by fit, then carries them all the way through onboarding, enablement, and revenue in a single system instead of a spreadsheet and three disconnected tools.

Every prospect arrives with a fit score and reasons. Outreach is drafted for your team to approve before it goes out. From there you onboard partners, track deals and referrals, and see co-sell and referral revenue roll up in real time. You own the relationships and the data, with flat pricing and no cut of partner revenue.

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Ranked by fit · you approve every outreach · no marketplace tax

Partner Desk

You approve before anything sends

Try

Describe your product, find your partners

Partnerships surfaces the companies who should resell, refer, and integrate with you, ranked by a transparent fit score, then drafts the outreach for you to approve.

You fit Partner

↑ pick a product and hit Find partners

Ideal partners for

ranked by fit

Drafted outreach · Drafted outreach

Writing

Click a match to draft a first-touch message in your voice.

Sent

A human approves every outreach before it sends. Nothing goes out automatically.

Partner pipeline

Co-sell revenue

One co-sell overlap surfaced from account mapping. Referral and co-sell revenue tracked per partner.

Live, interactive · ranked by transparent fit

Ranked by transparent fit · you approve every outreach · no marketplace tax · you own your partner list

Resellers Affiliates Integrations Co-marketing

Works alongside your CRM

Flat pricing · no marketplace tax

Why it works

What your team gets with partner relationship management

One lifecycle system

Discover, recruit, onboard, enable, and track partners in one place instead of stitching tools together.

Fit-scored discovery

The agent surfaces partner companies by fit with transparent reasons, so your pipeline starts with the right names.

Human-approved outreach

Every recruiting message is drafted for a person to review and approve. Nothing sends automatically.

What it handles

Find the partner, draft the outreach, track the revenue

Partnerships surfaces ideal partner companies ranked by fit, drafts the first-touch message for you to approve, and tracks the referral and co-sell revenue each one drives, all in one place.

Discover partners by fit before you build the program
Onboard and enable partners from one workspace
Track deals, referrals, and co-sell in one pipeline
See referral and co-sell revenue roll up live
Keep full ownership of your partner data

MATCHED PARTNER Active

Lumen Commerce Integration

Shared audience Complementary

Outreach drafted

Approved

First-touch written in your voice. You approve before anything sends.

Discovered · Contacted · Active Co-sell $4,200

Why Partnerships

Partners found, outreach drafted, revenue tracked

Not a static directory, not a tool that only manages partners you already found. Partnerships does the prospecting, drafts the outreach you approve, and tracks the revenue, on flat pricing with no marketplace tax.

Ranked by fit

Describe your product and the agent surfaces ideal partners with a transparent fit score and the reasons each one matched.

Outreach you approve

The agent drafts the first-touch message in your voice. A human approves before anything sends. Never an auto-blast.

Yours to keep

Flat SaaS pricing, no percentage of partner revenue, and you own and can export your partner list anytime.

Good questions

Questions about partner relationship management

Traditional PRMs manage partners you already have. Partnerships adds the discovery and recruiting step on top, so the BD agent finds ideal partners by fit and drafts the outreach before they ever enter the portal. You get the full lifecycle, not just the back half.

Yes. Your partner list and relationships are yours. Pricing is flat with no percentage of partner revenue, so you are never locked into a marketplace that owns your connections.

Read every partnerships question

Explore more

More ways teams build partnerships with Partnerships

Affiliate program software

Find affiliates by fit, draft outreach you approve, track every payout.

Learn more

Partner management software

Manage partners end to end without giving up a cut of their revenue.

Learn more

Partner ecosystem platform

Build and grow a whole partner ecosystem from one connected platform.

Learn more

See every use case See pricing Back to the platform

Find your ideal partners and draft the outreach.

Describe your product, get partners ranked by fit, approve the outreach, and track the revenue they drive. Flat pricing, no marketplace tax, your relationships stay yours.

See pricing

Ranked by transparent fit · you approve every outreach · full lifecycle in one place · no marketplace tax